In 2025, having an Instagram page is no longer optional — it's a business tool. Builders who post consistently are getting more enquiries, landing bigger jobs, and building trust before they even meet the client.

Why it works

Most people now check Instagram before making contact. A page full of polished work, Reels, and before-and-afters sends a clear message:

“We’re active, professional, and proud of our work.”

Even just 1–2 Posts per week can lead to more DMs, referrals, and website traffic

what you should post

• Job walk-throughs

• Time-lapses of progress

• Client handovers

• Before & afters

• Behind-the-scenes (your team, your process)

Too Busy to Post?

That’s where Carbon Common comes in. We shoot your job sites, edit the content, write your captions, and schedule your posts — so your page grows without you lifting a finger.